Portfolio: I, Mango Excellent Media Co.Ltd(300413) , Visual China Group Co.Ltd(000681) , Shanghai Fengyuzhu Culture Technology Co.Ltd(603466) , Ireader Technology Co.Ltd(603533) , Wuhu 37 Interactive Entertainment Network Technology Group Co.Ltd(002555) , Perfect World Co.Ltd(002624) , Focus Media Information Technology Co.Ltd(002027) , Alpha Group(002292) , Zhejiang Huace Film And Tv Co.Ltd(300133) . Two, benefit groups, fast hands, Tencent, Kwai Chuang, Chuang Meng world. 3、 Beijing Enlight Media Co.Ltd(300251) , G-Bits Network Technology(Xiamen)Co.Ltd(603444) , Guangzhou Wahlap Technology Corporation Limited(301011) , Beijing Yuanlong Yato Culture Dissemination Co.Ltd(002878) , China Film Co.Ltd(600977) .
Investment theme: Digital man, Winter Olympics, arvr, game metauniverse, exhibition, long and short video platform.
Beneficiary targets: overseas companies include Netease, reading group, BiliBili, bubble mart, ZuLong entertainment, China Mobile Games, Baiao family interaction, chizicheng technology, etc. Bluefocus Intelligent Communications Group Co.Ltd(300058) , Beijing Jetsen Technology Co.Ltd(300182) , Zhewen Interactive Group Co.Ltd(600986) , Hylink Digital Solution Co.Ltd(603825) , Kingnet Network Co.Ltd(002517) , Hangzhou Electronic Soul Network Technology Co.Ltd(603258) , Shanghai Yaoji Technology Co.Ltd(002605) , Silkroad Visual Technology Co.Ltd(300556) , Cubic Digital Technology Co.Ltd(300344) etc.
Investment suggestion: the regulatory guidance of the Internet is being implemented in an orderly manner. Based on 2022, we can strengthen the configuration of media interconnection
Antitrust and data security are important variables in the development of the Internet. We believe that this round of supervision has been basically implemented in an orderly manner, and the industry has developed orderly and standardized under Antitrust and data security. Looking forward to 2022, we should gradually strengthen the allocation of media Internet and grasp the era of meta universe. From the listing of roblox, the first stock of metauniverse, to the renaming of Facebook to meta, Microsoft released the enterprise metauniverse, NVIDIA continued to invest in metauniverse in technology, and then put forward the Quanzhen Internet from China Tencent, byte beating layout, VR track acquisition of Pico, Netease and Baidu released the metauniverse platform, and the establishment of the metauniverse Association. All walks of life have constantly discussed and understood the metauniverse. Metauniverse may be understood as the next generation Internet, which will generate different connections and experiences of time and space between people and things based on different terminals. The ultimate form will depend on the development of technology. At present, we believe that there are several directions that can be grasped around the meta universe. First, new hardware terminals and consumer arvr devices can be compared with the situation of mobile phones; Second, the new operating system or operating platform built on arvr devices, represented by Microsoft, Google, apple, wechat and other platform companies; Third, in addition to the transferred entertainment and enterprise industrial applications, or new applications with a volume of 100 million will be generated, and the business model will be extended by changing the new interaction mode of connection and experience. Although the current industrial development is at an early stage, it is developing rapidly. Early investment should grasp the digital entertainment content that has the most performance support and is most likely to be transferred to the meta universe, such as digital games, virtual people and idols, exhibitions, etc.
The 14th five digit economic development plan was promulgated to grasp the opportunities of b-end and C-end of digital economy
On January 12, 2022, the State Council officially issued the economic development plan in Chinese characters. The plan points out that by 2025, the digital economy will face a period of comprehensive expansion, and the added value of the core industries of the digital economy will increase from 7.8% in 2020 to 10% in 2025. The application penetration rate of industrial and Internet platforms increased from 14.7% to 45%. We will continue to promote digital industrialization and industrial digitization, accelerate the transformation and upgrading of traditional industries, and cultivate new business forms and models. Clearly promote the development of cloud network collaboration and computing network integration, and accelerate the construction of a national integrated big data center system for computing power, algorithm, data and application resource collaboration. In addition, it also requires the preliminary establishment of the data element market system, more inclusive and equal digital public services, and more perfect digital economic governance system. We believe that the digital economy has become the basic setting. With the development of new arvr digital twins and other technologies, it is expected to further empower all walks of life. We believe that both end B and end C have opportunities. End B enjoys the dividend of increasing industry penetration, and end C has more opportunities in new content and new markets.
A number of films have been fixed for the Spring Festival, such as Watergate bridge, sniper, the four seas, miracle and so on
Near the Spring Festival holiday, many films are set for the first day of the new year, with a variety of types, including theme, comedy, animation, etc. Among them, there are two main melodies of resisting US aggression and aiding Korea, Watergate bridge and sniper. Watergate bridge is a sequel to Changjin lake, and sniper is directed by Zhang Yimou. In addition, there are four seas directed by Han Han, miracle stupid child directed by Wen Muye, happy Mahua, the killer is not too calm, many cartoons, the basket of pleasant goat and grey wolf out of the future, the great hero of little tiger pier, etc. The beneficiary objects are mainly Beijing Enlight Media Co.Ltd(300251) , China Film Co.Ltd(600977) , Wanda Film Holding Co.Ltd(002739) , Alpha Group(002292) , reading group, etc.
Risk tips: repeated epidemic, less than expected technological development, goodwill risk, changes in regulatory policies, etc.
