According to Xinhua news agency, recently, the general office of the CPC Central Committee and the general office of the State Council issued the “opinions on promoting the implementation of the national cultural digitization strategy”. The opinions clearly states that by the end of the 14th Five Year Plan period, cultural digital infrastructure and service platform will be basically completed, and a Wuxi Online Offline Communication Information Technology Co.Ltd(300959) integrated, interactive and three-dimensional cultural service supply system will be formed. By 2035, a national cultural big data system with physical distribution, logical correlation, fast link, efficient search, comprehensive sharing and key integration will be built, the panorama of Chinese culture will be presented, and the digital achievements of Chinese culture will be shared by the whole people. Accelerate the digital layout of the cultural industry, cultivate a number of new cultural enterprises in the fields of cultural data collection, processing, trading, distribution and presentation, and lead the digital construction direction of the cultural industry.
Cheetah Research Institute pointed out that the deep integration of cultural industry and digital technology has spawned a variety of emerging business forms. The representative scenes of the application of science and technology in the cultural industry mainly include online audio-visual content, intelligent manufacturing of cultural equipment, intelligent cultural tourism +, intelligent exhibition, intelligent cultural e-commerce, digital intellectualization of traditional culture, intelligent IP operation, intelligent public cultural services, intelligent governance of cultural industry, virtual cultural industry clusters, etc. among them, online audio-visual content, intelligent manufacturing of cultural equipment and intelligent public culture are the scenes with a high degree of integration of culture and technology. With the continuous expansion of digital cultural scenes and the continuous deepening of cultural and technological integration, digital technology will enable more cultural industry application scenes.
Sanxiang Impression Co.Ltd(000863) ( Sanxiang Impression Co.Ltd(000863) ) the company adheres to the strategy of “accelerating the development of cultural industry, steadily developing real estate industry and promoting the coordinated development of the two industries”, takes content and product innovation as the driving force, speeds up the development of cultural industry, drives the coordinated development of green real estate, constantly strengthens product upgrading and scientific and technological innovation, and expands the connotation and growth space of the dual main industry of “culture + real estate”.
Shenzhen L&A Design Holding Limited(300949) ( Shenzhen L&A Design Holding Limited(300949) ) the company has linked international and Chinese excellent relevant resources through the “big silo” project and other digital technology projects, and has established a digital art and technology innovation center. It will continue to launch more new experience projects led by creative design, led by operation management and supported by digital technology.
Zhejiang Huace Film And Tv Co.Ltd(300133) ( Zhejiang Huace Film And Tv Co.Ltd(300133) ) company pays close attention to realistic themes that meet the market demand and audience taste, and leads the new development of industry ecology; Adhering to the “content is king” and “head strategy”, the six ecological businesses advance together and make every effort to sprint for a new round of high-quality development; Embrace the wave of digital and scientific and technological reform, establish a new highland for the application of science and technology in the film and television cultural industry, and open up a new ecosystem for the integration of content and science and technology.
