Jingdong international has settled in xiaohongshu, and the first batch of 20 overseas brands have been launched

The reporter learned that JD international has officially settled in xiaohongshu and will cooperate with xiaohongshu in the form of official account and store. Meanwhile, JD international and xiaohongshu will also explore a new ecosystem of cross-border e-commerce marketing in terms of supply chain building and brand marketing. It is understood that after the opening of Jingdong international little red book store, the first batch of 20 overseas brands went online. Previously, JD international has settled in content platforms such as Tiktok, Weibo and Zhihu.