Visual China Group Co.Ltd(000681) 2021: the operating revenue increased by 15% and the “blockchain +” strategy was launched

On April 27, Visual China Group Co.Ltd(000681) released the annual report of 2021. The report shows that in 2021, the company achieved an operating revenue of 657.25 million yuan, a year-on-year increase of 15.22%; The net profit attributable to the parent company was 152.85 million yuan, a year-on-year increase of 8.00%. In the first quarter of 2022, the company achieved an operating revenue of 155.04 million yuan, a year-on-year increase of 11.79%. Many indicators reflect the steady growth trend of the company.

During the reporting period, on the one hand, the company focused on its core business and continued to strengthen the construction of digital copyright trading platform for enterprise b-end customers; On the other hand, seize the market opportunity, launch the “blockchain +” strategy and build a digital art trading platform based on blockchain smart contract technology to serve C-end users.

During the reporting period, the company continued to deepen strategic cooperation with mainstream media to serve the overall situation of national work. Closely focus on the party’s and state’s key work in the centennial of the founding of the party, rural revitalization, cultural power and sports power, cooperate with central news units such as the people’s daily, Xinhua news agency, China Central Radio and television, economic daily, farmers’ daily and the State Administration of cultural relics, key central news websites and party and government organs, and rely on the core competitiveness in content, technology and channels to provide a large number of information reflecting the Centennial course of our party The visual content and service of the development achievements of the party and the country.

In June 2021, the new copyright law was officially implemented, which is of great significance to the creators of pictures and video content and the development of the industry. Facing the long-term favorable industry environment, in terms of digital copyright trading, the company has steadily promoted the “vision +” strategy, consolidated the breadth and depth of serving large and medium-sized KA customers, and increased the strategic layout in improving the market share of small and medium-sized enterprises, long tail and the ecological construction of audio and video content. During the reporting period, the number of long-term cooperative customers of the company continued to grow, the renewal rate of long-term cooperative customers with more than 100000 yuan continued to maintain at more than 80%, and the visual digital asset management platform SaaS served 120 customers; The number of long tail users reached nearly 2 million through the Internet platform, with a year-on-year increase of more than 40%; Optical factory creativity of strategic investment (vjshi. Com.) The number of videos exceeded 3 million, and the average monthly number of independent visitors was nearly 3 million. In 2021, the annual sales exceeded 110 million, with a year-on-year increase of nearly 70%.

During the reporting period, the company implemented the “blockchain +” strategy and launched China’s digital art trading platform – yuan visual art network in December 2021. Up to now, Yuan vision art network has cooperated with more than 40 artists and copyright IP cooperation institutions to sell 126 original digital art works, with sales of more than 10 million yuan. The first digital art work, the big eyed girl of the hope project, donated 1.99 million yuan to the Su Mingjuan student fund of the Anhui hope project. In addition, the company plans to build a digital art trading platform “vault by 500px” in 500px International Edition, comprehensively promote the “blockchain +” strategy and realize the dual platform drive of digital copyright and digital art.

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