On April 22, the e-commerce integrated service provider Guangzhou Ruoyuchen Technology Co.Ltd(003010) disclosed its performance in 2021. In 2021, the company achieved an operating revenue of 1.288 billion yuan, a year-on-year increase of 13.44%, and a net profit attributable to the parent company of 291951 million yuan. Among them, private brand revenue has accounted for nearly 6% of the overall revenue, and achieved profitability in the first quarter of this year.
According to the financial report, the company will further strengthen the layout of live broadcast and short video in 2021. During the "double 11" festival in 2021, Guangzhou Ruoyuchen Technology Co.Ltd(003010) service brands made 660 broadcasts and achieved 4471 hours of live broadcast of vehicle wheel battle. The highest year-on-year growth rate of store broadcast was more than 30 times, and the highest penetration rate of store broadcast was 34.78%. All service brands exceeded the average penetration rate of store broadcast in their respective industries.
Guangzhou Ruoyuchen Technology Co.Ltd(003010) relevant person in charge told reporters that in the future, the company will promote the construction of its own brand through internal incubation, external investment and other ways, focus on the development idea of "technology + consumption", help the brand expand business increment, achieve rapid development and create more business growth points for the company.