■ special effects of military characters in the TV series Da Qin Fu.
■ the animated film “wishing dragon” was released in Chinese cinemas. Dragon dolls play games with children.
In order to attract the audience’s attention, various blockbusters have used amazing special effects. Grand war scenes, thrilling duel scenes and exciting chase pictures are often made with special effects. Due to the high technical barriers of film and television special effects, film and television special effects enterprises are mostly concentrated in talent gathering places such as Beijing, Shanghai, Hong Kong and Taiwan. However, in many popular film and television dramas, the special effects production team from Xiamen began to emerge
Many Chinese and foreign blockbusters are inseparable from the Xiamen special effects team
In 2014, Beishi, which started in the special effects industry, made efforts in the field of original content and set up the headquarters of its animation studio base animation in Xiamen. At present, Beishi (Xiamen) Cultural Development Co., Ltd. (hereinafter referred to as “Beishi Xiamen”) is the first late stage enterprise in China to pass the HBO (streaming media company) and Disney data security certification. He has made some achievements in the field of international film special effects, and participated in the special effects production of blockbusters such as Avengers 3, sea king and transformers series bumblebee.
Beishi Xiamen has also established cooperative relations with mainstream film companies in the world and introduced the production business of Hollywood blockbusters to China. Riad, who once worked as the animation creator or animation producer of many international famous films such as Madagascar 3, Kung Fu Panda 3 and dragon tamer, is currently working in Beishi Xiamen. He is also one of the first foreign science and technology commissioners in Xiamen.
Xiamen Rex Culture Communication Co., Ltd. (hereinafter referred to as “Rex”) is also engaged in film and television special effects production. Its founder once held important positions in China’s first-line special effects companies such as Beishi, Mexico and digital Kingdom, and participated in the production of blockbusters such as Captain America 3, ring The Pacific Securities Co.Ltd(601099) and Avenger alliance 3. In 2018, after the establishment of Rex, they set up a production base for film and television special effects in Xiamen. The special effects of military characters in the TV series “Da Qin Fu” and the key special effects in “Shen Tan” were designed by this company. In recent years, Rex has participated in the special effects production of popular dramas such as river god, tomb raiding notes, Kyushu ethereal record and Shanghai New World Co.Ltd(600628) , as well as films such as I love my hometown and operation Red Sea.
A pink dragon has 3 million hairs
After the increasingly stable film and television special effects business, these companies are also trying to launch animation works.
In the animated film “wishing dragon” released on January 15, 2021, the pink dragon is unforgettable. This film was produced by the team of Beishi Xiamen. Xie Ning, vice president of Beishi visual effect, said that in the past three years, many animation elites around the world gathered in Xiamen. At most, the team size exceeded 170, of which 75% were Chinese talents. “Wishing dragon” is the painstaking work of Xiamen team in recent years, benchmarking the top foreign animation. It is reported that in order to make the pink dragon, the animation team has equipped the dragon with more than 1000 controllers and 3 million hairs.
Fantas culture, another Xiamen enterprise, also participated in the animation production of the cinema film lion boy. Xiamen creative perspective, one of the shareholders of vantas culture, has been focusing on providing process management system and process technical support for films. Wang naifa, its founder, said that animation film production is a direction of their efforts. This year, creative perspective will jointly establish an animation film production company in Xiamen with a company in Guangzhou.
Xiamen hardware equipment also serves film shooting
Last year, white snake 2: green snake robbed was released. Many scenes in the film are very complex. There are often 500 or 600 frames, and the number of model surfaces is up to 1 billion. The scene is large and there are many elements. It also involves the superposition of a large number of special effects and lighting effects. For artists, this must be a technical challenge. This is also a technological challenge for it equipment. Because in the production process, the effect of the lens needs to be tested repeatedly, and the amount of calculation is huge.
To this end, the film producer light chasing animation has gathered more than 300 high-level artists in the industry and configured Dell precision workstation for these artists to help artists improve the overall efficiency of conception, design, production, synthesis and other work in the animation production process.
It is reported that the workstation is produced by Dell Technology Group in Xiamen. Using this workstation, artists can easily create the shapes and textures of digital characters such as Bai Niangzi, Xiaoqing and ah Xuan with delicate brushes, and export various complex texture details into normal line maps and low resolution models. These normal maps and models can be recognized and applied by all large-scale 3D software, which greatly improves the efficiency of animation.
(source: Xiamen Evening News)