As soon as the market opened today, Maotai collapsed directly, once falling by more than 5%.
Maotai plummeted by nearly 100 billion
Baijiu sector collapsed all over the
The opening price fell sharply. Today, Kweichow Moutai Co.Ltd(600519) opening price once fell by more than 5%, and the share price was close to 1600 yuan. As of press time, it still fell by more than 4%, and the market value evaporated from nearly 100 billion yuan to 2.03 trillion yuan.
Led by Maotai, the liquor index once fell nearly 5%, down 4% as of press time Wuliangye Yibin Co.Ltd(000858) , Shanxi Xinghuacun Fen Wine Factory Co.Ltd(600809) , Luzhou Laojiao Co.Ltd(000568) fell one after another.
Maotai liquor prices have fallen sharply across the board recently
In terms of news, according to the data from the two platforms of “Buer sauce liquor” and “today’s liquor price”, the prices of all kinds of Maotai liquor fell sharply on March 25 and 26. It took less than half a year to fly from 3000 + to 2600 in 22 years. In the past week, the decline reached 200 yuan / bottle, and 110 yuan / bottle in the last two days; The original box has fallen by 180 yuan / bottle in the last two days, and the price has reached 2750 yuan / bottle; Other Chinese Zodiac wine and vintage wine all fell sharply, among which the 15th vintage wine fell by 400 yuan / bottle in two days.
Meanwhile, according to Kweichow Moutai Co.Ltd(600519) official wechat news, after six months of preparation, the digital marketing app “I Maotai” created by Maotai Liquor Co., Ltd. will be officially launched and put into trial operation on March 31.
In the trial operation stage, consumers can make an appointment to purchase the latest four products in “I Maotai” every day: 53 ° 500ml Kweichow Moutai Co.Ltd(600519) wine (year of the tiger), 53 ° 500ml Maotai 1935, 53 ° 375ml 2 (year of the tiger), 53 ° 500ml Kweichow Moutai Co.Ltd(600519) wine (treasures).
It is reported that “I Maotai” currently does not directly sell 500ml Feitian Maotai liquor, and will integrate and access 12 third-party e-commerce platforms to provide consumers with rush purchase information for purchasing Feitian Maotai liquor.
According to analysis, there are two main reasons for the decline in Maotai liquor prices: first, the recent outbreak of the epidemic in first tier cities has weakened consumption expectations; Second, Maotai’s new e-commerce platform is about to go online, which may impact the interests of dealers.
In addition, Dan bin, a private placement boss who has always said he is optimistic about Maotai, has also been exposed to a sharp cut in positions recently. According to him, the remaining positions are less than 10%. Many investors believe that Dan bin is even short in Maotai
Maotai liquor prices fell across the board for two consecutive days, causing “Waterloo”?
Kweichow Moutai Co.Ltd(600519) release important information! “New products, new channels and new platforms” will be launched soon