The annual “March 15” party will be broadcast soon. Earlier, China Central Television announced the theme of this year’s “March 15” Party – “fairness, integrity and ease of consumption”.
Source: microblog
Before the “March 15” party every year, among the trembling businesses, one wave belongs to the queue of listed companies.
In the face of the stock market Black Swan flying out frequently at the “March 15” party, zhongzhengjun sorted out a lightning protection manual.
“black swan” flying out of the “March 15” party
In recent years, the “March 15” evening party has frequently flown out of the black swan of the stock market. Take the “March 15” party in the past two years as an example, a number of listed companies, including interesting headlines, Jianpu technology, 51job and Chongqing Changan Automobile Company Limited(000625) were named because of the products involved, and their share prices suffered from “black swan”.
In the “March 15” party in 2021, China Central Television exposed the problems of Zhaopin, 51job and a large number of resumes flowing to the black market on Liepin. Due to being named by China Central Television, the share price of 51job, a US listed company, collapsed, with a pre session decline of more than 6%.
In addition, China Central Television also exposed the problems of water ingress and rust stains on the gearbox of Ford wing stroke owners when they encounter the gearbox of vehicles that are not wading. As Changan Yibo is the first small SUV under Changan Ford, and Changan Ford is a joint venture between Ford and Chongqing Changan Automobile Company Limited(000625) the listed company, Chongqing Changan Automobile Company Limited(000625) share price is affected. Chongqing Changan Automobile Company Limited(000625) share price fell for two consecutive weeks after the “March 15” party in 2021.
In 2020, the “March 15” party was postponed to broadcast on July 16 due to the epidemic, exposing 9 problems such as illegal addition of dichlorvos and house leakage in sea cucumber breeding and processing, involving the headlines of listed companies Vanke and interest. Relevant companies issued a statement of apology at the first time, but their share prices fell sharply.
Among them, the interesting headlines of American stock companies were named because there were many false advertisements and even illegal advertisements on their app. The share price immediately collapsed, with a decline of 23.04% on the same day.
how can investors protect themselves
Most of the “3.15” party focuses on current hot issues. Since the “March 15” party in 2021, many problems closely related to consumers have occurred, which has aroused widespread concern and may become the topic of the “March 15” party.
Zhongzhengjun combed the consumer rights protection events that have aroused great public opinion since 2021 and found that the catering industry occupies the number one focus of rights protection public opinion.
In August 2021, fat brothers meat crab pot caused public opinion and rushed to the top of hot search because of food safety problems such as selling overnight dead crabs as killed live crabs, and continuing to use potatoes after decay and rancidity. Subsequently, at noon on August 23, fat brothers meat crab pot issued an apology statement through the company’s official microblog, saying that the stores involved had been closed for rectification.
Source: microblog
In addition, in 2021, Naixue’s tea was exposed in the catering industry, with cockroaches crawling in many branches and health problems; The camera installed in the submarine fishing compartment triggered public discussion; Starbucks was exposed to using expired ingredients and other events.
In recent years, the emerging leisure and entertainment activities – secret room escape and script killing have also attracted public attention for many times. In February 2022, in Hangzhou, Zhejiang Province, a player tripped over other players during the game and could not reach an agreement with the game operator on compensation.
For this emerging market, since 2022, many cities across the country have successively issued management regulations. For example, the Shanghai Municipal Bureau of culture and tourism issued the provisions of Shanghai Municipality on the administration of the filing of the contents of secret chamber scripts, which officially began to accept the filing from March 1.
The automobile industry is a regular guest on the “black list” of previous “March 15” parties. A number of automobile rights protection events also occurred in 2021, such as Tesla roof rights protection case in April 2021.
In addition, according to the 2020 white paper on consumer demands issued by China Quality Wanli bank, the number of complaints in the four segments of online loan, banking, insurance and third-party payment has increased to varying degrees in the financial and insurance industry since 2019. In 2020, the proportion of complaints in the financial and insurance industry was even as high as 44%, ranking first in the number of complaints; Online shopping and online services rank second and third respectively.
Source: 2020 white paper on consumer appeal
In addition, from the problems exposed in the “March 15” party in recent five years, the products in the field of to C have been more exposed. In addition to the above food, automobile and other problems, health products and mobile network security have also been exposed in recent years.
the exposure of “March 15” party in recent five years