On the morning of December 30, Guangzhou Friendship Group Co., Ltd. (hereinafter referred to as “Guangzhou Friendship”) under Lingnan business travel group, together with Zhushi group and its subordinate Guangzhou Zhujiang Business Operation Management Co., Ltd. (hereinafter referred to as “Zhujiang business management”), jointly held the “renewal signing ceremony of the South Pavilion of the east store of Guangzhou Friendship ring city to work together to create the future”, Officially clarify the renewal of the shopping mall from the first floor to the sixth floor of the podium building of Guangzhou World Trade Center building by Guangzhou Friendship.
It is understood that the shopping malls from the first to the sixth floors of the podium building of Guangzhou World Trade Center building are owned by Zhushi group. In 2010, Guangzhou friendship began to lease the property and build it into a Huanshi east store Nanguan mall.
At present, the “twin towers” composed of the north and South pavilions of Huanshi east store has become the most representative commercial body in the business district. The original lease term of the property is 12 years and expires on December 31, 2021. After the signing of this contract, the renewal term is 8 years. The new lease term will start from January 1, 2022, and the total leased building area will remain unchanged, which is 25000 square meters.
In 1978, Guangzhou friendship moved to Huanshi East, and Huanshi east store officially opened. It has a history of 43 years. In 2010, Guangzhou Friendship expanded its huanshidong store (now the North Pavilion) to the podium of Guangzhou World Trade Center building by leasing, and the “twin towers” composed of the north and South pavilions were officially launched.
Over the past 12 years, Guangzhou Friendship and Zhushi team have always worked together to jointly promote the operation and management of Huanshi east store South Pavilion. Focusing on the high-quality, slow life, affectionate characteristics and profound cultural heritage of Huanshi East Business District, Guangzhou Friendship Huanshi east store always adheres to the fine genes of high-end, quality and fine, and adheres to the commodity structure of high-end products. The North Pavilion mainly deals in cosmetics, famous watches, women’s clothing, self-supporting supermarkets, household products and children’s clothing, while the South Pavilion focuses on jewelry technology, men’s clothing Electrical appliances and catering are the main business categories.
At present, huanshidong store has the first watch lineup in South China, with more than 360 brand counters, including 132 unique brands of Guangzhou Department stores such as Cartier, Chopin, Omega and Kingston, as well as many popular brands such as Chanel, Estee Lauder, SK-II, coach and FILA, and a large number of loyal consumers, It has won the title of “Jinding department store”, the highest honor awarded by the Ministry of Commerce to retail enterprises.
As the most iconic commercial complex in the east ring business district, in recent years, based on consumer demand and value promotion, Guangzhou Friendship east ring store has vigorously promoted its own transformation, upgrading and innovation and development, and created a series of hot and famous brands such as “Guangzhou Friendship Thanksgiving festival”, “Guangzhou Friendship International Fashion Festival”, “Guangzhou Friendship cosmetics Festival” and “Guangzhou Friendship watch exhibition” The urban consumption event with flow and attitude has laid the high-end, international and characteristic positioning of the east ring business district, and has become a beautiful business card of Guangzhou commerce.
At the signing ceremony, Zheng Hongwei, deputy secretary of the Party committee, vice chairman and general manager of Zhushi group, reviewed the development process of friendship and win-win cooperation between Zhujiang industry and Guangzhou in the past 12 years. He said that whether as a partner or a citizen of Huanshi East, he believed that the cooperation between the two sides was lucky, whether based on the present or looking forward to the future, He is full of expectation and confidence. He hopes that the two sides can further deepen cooperation and jointly move forward to the next 8, 10 years, even further and better future.
In his speech, Jiang Guoyuan, deputy secretary of the Party committee, vice chairman and general manager of Lingnan business travel group and Secretary of the Party committee and chairman of Guangzhou Friendship, also mentioned the need to further strengthen the close cooperation between the two groups, constantly explore other cooperation opportunities and jointly explore more and better new projects on the basis of the successful renewal of the South Pavilion of Huanshi east store, To promote Guangzhou to take the lead in cultivating into an international consumption center city, realize the new vitality of the old city and make new contributions to the “four new brilliances”. At the same time, Guangzhou Friendship ring east store should always adhere to the high-end business positioning, continue to strengthen the front-line category lineup, continue to improve the service level, strive to create “famous business district”, “famous store”, “famous product” and “famous festival”, actively build a new business district ecology of cross-border integration, benign interaction and sustainable and healthy development, and strive to improve the international image and fashion charm of the business district.
(South plus)
