Hengdian is a legendary Chinese town.
Starting from the construction of a film shooting base in the 1990s, this township in Dongyang City, Jinhua, Zhejiang Province has now built the world’s largest film and television real scene shooting base, which has born two-thirds of China’s ancient costume dramas and one-quarter of China’s film and television dramas, becoming a “window” of Chinese literature and art.
Shortly after attending the 11th National Congress of China Federation of literary and art circles, Xu Tianfu, vice president of Hengdian group and chairman of Hengdian Entertainment Co.Ltd(603103) said in an interview with chinanews.com that in the new era, Hengdian is continuously improving the development of the whole industry chain of film and television industry, creating a “Silicon Valley” and cradle of film and television talents, creating more excellent film and television works, and showing the world credible, lovely Respectable image of China.
“Chinese literature and art should go to a new level”
“China’s economy has developed to a certain extent, and our literature and art should also go to a new level.” Xu Tianfu believes that compared with five years ago, Chinese culture is more confident and self-improvement. Now it is more necessary to strengthen its internal skills, refine the theme from the changes of the times, the progress of China and the call of the people, and promote the high-quality development of various economic and social undertakings.
After decades of development, Hengdian’s film and television road itself is a “witness” to the changes of the times and the progress of China: in 1996, Hengdian built a shooting base in Guangzhou street for the film the Opium War, opening a prelude to the development of the film and television industry. Today, Hengdian has developed from a small village with a population of more than 1000 to a city with a population of more than 230000.
The Qin palace scenic spot, the Ming and Qing palace scenic spot, the Yuanming new park reflecting the ancient Chinese historical background, and the Guangzhou Street · Hong Kong Street scenic spot reflecting the modern situation and the style of southern Guangdong
According to the data, more than 30 large-scale live shooting bases and 130 large-scale indoor studios have been built and provided to the crew for free. So far, more than 3500 crew members have been received.
In October this year, a total of 12 Studios located in the West and north areas of Hengdian Entertainment Co.Ltd(603103) Industrial Park were officially opened, including one with a single area of 12000 square meters.
This film and Television Industrial Park, covering an area of more than 1000 mu, has built 29 international standard high-tech studios and modern and contemporary film and television shooting scenes. Films such as Changjin lake and dragon horse spirit are shot here.
“build a ‘Silicon Valley’ for Chinese film and television talents”
Hengdian’s ability to gather so many film and television talents stems not only from the light and shadow dream in the hearts of practitioners, but also from the great charm of the “dream making platform”.
According to the data, Hengdian is active with more than 100000 “hengpiao”, 18000 film and television industry personnel and more than 8000 film and television craftsmen, and nearly 100 production teams are shooting every day.
“We hope to build the ‘world’s strongest film and television shooting base’. In the final analysis, we still need to rely on talents to achieve our goals.” Xu Tianfu said that because of this, Hengdian has continuously improved the whole industry chain of film and television industry and provided a platform for talents, especially young people, as far as possible.
For example, the eighth “Wenrong Award” held this year focuses on the youth force in all links of film and television production, sets the best young male and actress awards and the best horizontal drift actor awards, and supports the new generation of the industry with unprecedented efforts.
“During this year’s Hengdian Entertainment Co.Ltd(603103) Festival, we issued the initiative to be literary and artistic workers who love the party, love the country, honor morality and advocate art in the new era. At the same time, through the Hengdian Entertainment Co.Ltd(603103) Industry Association, we consciously accept supervision with leading enterprises and work together to create a good literary and artistic ecology.” Xu Tianfu said.
Xu Tianfu introduced that Hengdian is building a “Silicon Valley” of Chinese film and television talents and developing into an entrepreneurship incubation base for all young filmmakers. Hengdian University of art is also preparing to build. In the future, it will focus on cultivating innovative high-level talents for film and television cultural creation. In addition, Hengdian also strengthened the management and training of film and television professionals, so as to better gather talents in the whole industry chain.
“building a film and television base integrating Chinese and world culture”
Cultures are colorful because of exchanges and rich because of mutual learning. From a certain point of view, Hengdian has become a “pronoun” of Chinese film and television. Xu Tianfu believes that in the future, promoting the integration and exchange of Chinese and world culture is Hengdian’s higher pursuit and goal in the new era.
He introduced that the film and television tourism shooting base (German area) of Hengdian European town is under construction and is expected to be completed by the end of 2022. The base is designed with the participation of foreign parties to restore the “original” European style. In the future, it will provide shooting scenes for film and television companies around the world. In addition, Hengdian University of art, which is held in the form of Sino foreign joint venture, is under preparation and will promote the joint training and cultural exchange of Chinese and foreign film and television talents in the future.
Global film and television culture blends in Hengdian, and film and television technology “collides” in Hengdian. In the high-tech studio in Hengdian, many advanced lighting and other shooting equipment are imported from abroad, providing high-quality shooting support, while the post virtualization technical support is provided by Chinese manufacturers in Beijing, Shenzhen, Hangzhou and other places.
According to the data, Hengdian has gathered nearly 1500 film and television enterprises, and films and dramas such as Yanxi strategy and wandering the earth produced in Hengdian have been shown all over the world; A number of overseas film and television crews such as elephant game are preparing to shoot in Hengdian.
“China’s 5000 years of civilization and Western style can find scenes in Hengdian, high-tech facilities and later technologies are continuously integrated in Hengdian, and global film and television talents can gather in Hengdian. This is the whole industry chain system of film and television industry that we continue to form.” Xu Tianfu said.
Xu Tianfu said that Hengdian will build a highland of national film and television boutique creation and production based on “self-improvement and normative guidance, two-way force and two-way harvest”, and encourage film and television enterprises to create more excellent film and television works that spread Chinese contemporary values.
(China News Network)
