A large number of glue raw materials and filling bottles are purchased for filling, labeled with fake registered brands, packaged into glue that is highly similar to the genuine product, but the price is only half of the genuine product for sale... Leng made illegal profits of more than 4 million yuan by taking advantage of Taobao's "gold seller".
On December 15, the surging news reporter learned from Shanghai Huangpu District People's Procuratorate (hereinafter referred to as "Huangpu District Procuratorate") that recently, the court prosecuted the defendant Leng on suspicion of counterfeiting registered trademarks and selling goods with counterfeit registered trademarks.
The interface of Taobao store involved in the case is provided by Huangpu District procuratorate
"imported glue" comes from "private workshop"
According to the Huangpu District Procuratorate, in early 2018, the defendant Leng met ah Zhu, a junior high school classmate, in his hometown in Jiangxi Province. Ah Zhu said that making glue was very profitable. He invited Leng to do it together, and then invited another man, ah Feng. The three opened a Taobao store registered under the name Leng in Wuxi, selling fake glue labeled loctite. Initially, after receiving the order, the three people will contact the man Ding and ask Ding to deliver the goods directly to the buyer. The three people will get a commission from it.
In June 2018, ah Zhu and a Feng went to Guangdong together. Leng used Taobao store to operate alone.
After the business became bigger and bigger, Leng opened three Taobao stores called "XX glue wholesale", "XX industrial glue wholesale" and "XX industrial glue supermarket" to sell various types of "imported" loctite glue. The price was less than half of the price of genuine products, and the profit was 50%.
After May 2019, in order to seek higher profits, Leng is no longer limited to purchasing and begins to "assemble" products by himself. The raw materials, glue bottles and loctite labels for filling glue are purchased from different upstream channels. The raw material suppliers also supply the glue for filling one by one according to each model of genuine glue.
After the customer placed an order, Leng filled the corresponding products in the workshop, sealed the fake bottles, pasted the fake labels, and delivered the goods to complete the transaction.
It was confirmed with Henkel that the loctite glue sold by lengmou in three online stores was not officially authorized.
A small workshop for canning fake glue
Cold store warehouse
Taobao "gold seller" overturned
In order to create the illusion of "booming business" in the store, Leng used the bill brushing website and encouraged relatives and friends to brush the bill, so as to improve the credibility of the store. Thanks to the bill swiping behavior, Leng became the "gold seller" of Taobao, and the store level reached the double gold crown, strengthening customers' sense of trust in his store.
Not long ago, Mr. Jia, a citizen, bought a bottle of "genuine imported from Germany" loctite glue at lengmou's Taobao store, which is much cheaper than the price on the official website. When Mr. Jia used it, he found that it was much less viscous than the original authentic products bought through official channels. Therefore, he found that he bought fake goods, so he called the police.
According to statistics, up to the time of the case, Leng sold the glue with counterfeit "Henkel" and "loctite" registered trademarks purchased from others through the above-mentioned online stores, with an amount of about RMB 1 million; Through the above-mentioned online stores, the amount of glue filled and produced by them with fake "Henkel" and "loctite" registered trademarks is about more than 3 million yuan.
Recently, the Huangpu District procuratorate prosecuted the defendant Leng on suspicion of counterfeiting registered trademarks and selling goods with counterfeit registered trademarks.
(surging News)