According to the research report released on January 28, the first purchase rating of Zhejiang Ssaw Boutique Hotels Co.Ltd(301073) (301073. SZ) was given. The reasons for rating mainly include: 1) Zhejiang Ssaw Boutique Hotels Co.Ltd(301073) : high-quality, medium and high-end, high-quality, small and beautiful; 2) Hotel Industry: medium and high-end upgrading and differentiated competition; 3) Highlights of the company: the team’s ingenious thinking sublimates the brand advantage, and the high-quality customer source accumulates strength for the exhibition store. Team advantage; 4) Future highlights: endogenous extension complement each other, see “small and beautiful” attack wide and fine; 5) Profit forecast and valuation suggestions. Risk warning: repeated outbreaks in some areas; The expansion of entrusted management is less than the expected risk; Rising rent and labor costs reduce profits; Market competition intensifies risks; A shares are different from American shares and other overseas markets, and different valuation methods lead to valuation differences.
AI comments: Zhejiang Ssaw Boutique Hotels Co.Ltd(301073) in the past month, it has received the attention of four research reports of securities companies, bought two, and the average target price is 59.54 yuan.