Kaiyuan securities released a research report on January 29, saying that it maintained the overweight rating of Sichuan Swellfun Co.Ltd(600779) (600779. SH). The reasons for the rating mainly include: 1) focusing on the high-end strategy and marketing system reform, the annual performance can be expected to increase, and maintaining the “overweight” rating; 2) The company actively controlled goods and raised prices, and continued to strengthen brand marketing, resulting in the decline of Q4 net profit margin; 3) Most of the main regions have received payment smoothly, and Q1 in 2022 can still make an optimistic outlook; 4) We continued to implement the high-end strategy and made phased breakthroughs in the reform of the marketing system. Risk tip: macroeconomic fluctuations lead to a decline in demand, and the promotion of new products is less than expected.
AI comments: Sichuan Swellfun Co.Ltd(600779) in the past month, it has received the attention of 5 Securities Companies’ research reports, bought 3 and increased its holdings of 1.