As the Spring Festival approaches, the flavor of the new year is getting stronger and stronger. Recently, at the press conference on market supply guarantee during the Spring Festival held by the Guangzhou Municipal People’s government, Guangzhou multi departments jointly introduced the work related to market supply, epidemic prevention and control, consumption promotion activities, cultural and tourism activities during the Spring Festival in 2022.
At the meeting, the relevant person in charge of Guangzhou Municipal Bureau of culture, radio, television and tourism introduced that during the Spring Festival this year, on the premise of continuing to do a good job in epidemic prevention and control, the cultural and tourism departments and relevant enterprises in Guangzhou will launch more than 600 Wuxi Online Offline Communication Information Technology Co.Ltd(300959) cultural and tourism activities and a series of measures to benefit the people, so as to provide citizens and tourists with the “gift bag” of cultural and tourism in the Spring Festival, Ensure that “the flavor of the local new year will not be reduced”.
Major business districts in Guangzhou have also planned annual consumption experience activities. 22 key business carriers and more than 4300 merchants (brands) have carried out nearly 100 promotional and preferential activities, forming a deep linkage between business travel, sports and entertainment.
Affected by the epidemic, in the past two years, “local tourism” and “peripheral tourism” have been hot, and “light tourism” and “micro vacation” have sprung up. Citizens prefer to have a deep and diversified tourism scene experience. In this regard, Guangzhou Municipal Bureau of culture, radio, television and tourism recently planned to launch 30 series of cultural tourism boutique routes of “understand Guangzhou” in the first phase, focusing on the three themes of “understand red Guangzhou”, “understand Millennium Guangzhou” and “understand business Guangzhou”, with “deep experience, micro vacation and slow life”. Later, it will focus on art Guangzhou, vitality Guangzhou Focusing on Guangzhou folk customs, it has customized nearly 100 characteristic routes for citizens and tourists.
It is understood that based on the travel needs of citizens, many travel agencies have also successively put on the shelves of free travel, semi free travel, customized travel and other route products and services during the Spring Festival. With intangible cultural heritage experience and cultural research as the core, they cover scenic spots such as Chen ancestral temple, Yongqing square, Guangdong opera art museum and Nanyue King Museum, and have received a lot of consultation from citizens and tourists.
In addition, Guangzhou also officially released the first list of recommended new scenes of cultural tourism consumption, covering ten categories, including couples’ leisure clock in points, flower appreciation points, good places for walking children, Guangdong rhyme cultural places and international food tasting stores, with a total of 100 theme fun, in order to fully release the consumption potential of cultural tourism in Guangzhou, attract more attention and keep more steps.
It is reported that before the Spring Festival, Guangzhou also actively promoted cultural tourism resources online and held a series of activities of “meeting you in Guangzhou” Guangzhou Cultural Tourism cloud promotion.
