Baijiu industry heavy profit to Spring Festival sales when the opening sector rebounded?

Thursday morning, Baijiu sector rose, as of press time, Rainbow Digital Commercial Co.Ltd(002419) , Guizhou Panjiang Refined Coal Co.Ltd(600395) trading, Kweichow Moutai Co.Ltd(600519) , Luzhou Laojiao Co.Ltd(000568) , gold time rose by more than 1%.

Baijiu industry to welcome heavy profits

On January 27, the State Council issued the “opinions on supporting Guizhou to blaze a new path in the western development in the new era”. The suggestion is to give full play to the advantages of Maotai Baijiu liquor origin and main producing areas in Chishui River Basin and build an important Baijiu production base. Promote the all-round and all chain digital transformation of traditional industries, and guide traditional formats to actively carry out Wuxi Online Offline Communication Information Technology Co.Ltd(300959) , all-channel, customized and accurate marketing innovation.

On the same day, Kweichow Moutai Co.Ltd(600519) announced that the company decided to invest 4.11 billion yuan to implement the phase I construction project of Maotai flavored wine Xishui tongminba in the 14th five year plan, and the required funds will be raised by the company itself. The construction site of the project is located in Tongmin Town, Xishui County, Guizhou Province. After the completion of the project, a series of liquor can be formed, with a liquor production capacity of about 12000 tons, a koji production capacity of about 29400 tons and a liquor storage capacity of about 36000 tons. The construction period is 24 months.

institutions: the pessimism of the sector is released, and the peak season can start well

Judging from the disk, the recent Baijiu sector successively frustrated, data show that Baijiu index fell more than 10% over the month.

In response, Shanxi Securities Co.Ltd(002500) pointed out that after the early adjustment, Baijiu sector pessimism released, and now some stocks into the layout of the value range.

From the north to the capital position, Citic Securities Company Limited(600030) pointed out that as of December 31, 2021, the North Baijiu liquor industry held a market value of 287 billion 360 million yuan, accounting for 10.41%, of which the liquor sector holdings increased relatively significantly, but still lower than the first half of the 12.4% share positions. Compared with Chinese funds, northbound funds hold more concentrated shares. The market value of Kweichow Moutai Co.Ltd(600519) and Wuliangye Yibin Co.Ltd(000858) positions account for 81.4% of the overall alcohol market, and they are more preferred than Chinese funds in the positions of Sichuan Swellfun Co.Ltd(600779) , Jiangsu King’S Luck Brewery Joint-Stock Co.Ltd(603369) , Anhui Kouzi Distillery Co.Ltd(603589) .

Looking ahead, Dongxing Securities Corporation Limited(601198) research report pointed out that Baijiu sector valuation and monetary liquidity have strong correlation, the current monetary policy is expected to be loose, or a greater boost to market confidence. From the perspective of mobile sales before the Spring Festival, it has entered the mobile sales period of the Spring Festival. Affected by the epidemic blockade, mobile sales in Henan, Shaanxi, Shandong and other regions have slowed down slightly. Northwest, southwest and southern regions have been slightly affected by the epidemic. Mobile sales have recovered compared with the same period last year. Nationwide, mobile sales are relatively stable. Judging that the sales will be further restored during the Spring Festival this year, the progress of Baijiu enterprises is also ahead of schedule. The smooth recovery of fundamentals will also support the stock prices of liquor.

Wan Lian securities also believes that the consumption policy gradually becomes effective, and Baijiu will start the Spring Festival sales campaign. In the long run, Baijiu demand is stronger, and the fundamentals of the sector are steady. The Baijiu Baijiu is still strong, and the growth of the second high-end liquor is prominent. It is optimistic about the investment opportunities of high-end and secondary baijiu.

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